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Brand - Hack The Innovative Future
Objective

Lead Generation to further India-Japan ties through an Ideathon and direct entries on our website.

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Google ADs
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Approach

A mix of organic and paid digital strategy with a Phase 1 looking to inform the people through website and socials leading to Phase 2 with a paid push through Meta Awareness Ads and Google Display Ads.

Result

628 from Japanese & 4270 from Indian applicants, who have successfully completed the success criteria.

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